Tuesday, May 10, 2011

2011-05-10: DATE, Jiayuan.com International Ltd.

Remark
. Chinese
. Featured in IPO Home

IPO Date & Price
Symbol: DATE
IPO Date: 2011-05-10
Offer price/share: $11 x 7.1M = $78.1M

Underwriters
Joint Book Runner: BofA Merrill Lynch, Citi
Co Manager: CICC, Oppenheimer & Co., Stifel Nicolaus Weisel

Business
Sector: Technology
Industry: Internet Information Providers
Full Time Employees: 382
Founded: 2003

China's largest online dating site with over 40 million registered users

Jiayuan.com International Ltd. operates an online dating platform in the People's Republic of China. The company, through its Website, Jiayuan.com, provides single adults with opportunities to meet, interact, and form a long-term relationship aimed towards marriage. It online dating platform allows users to post their own profiles and pictures and have those profiles and pictures viewed by other users, as well as enables users to browse the profiles and pictures of other users, save their preferences, and send messages to other users. The company also offers a range of value-added services, including purchasing virtual gifts for another user, improving one's search ranking, priority rankings for sent messages, online chatting, and premium display of their pictures and profiles, as well as advanced memberships that allow a user access to enhanced features on the Website, such as seeing the users who have reviewed their user profile, seeing the time of another user's last log-in, and more refined profile searches. In addition, it provides certain features of online dating services accessible through mobile browsers, such as sending and reading messages, viewing and modifying profiles, and purchasing certain value-added services. Further, the company offers traditional dating services consisting of hosting and organizing offline events; and VIP services, such as placement of targeted ads on the Website, conducting face-to-face interviews of potential companions, and hosting VIP offline events. Additionally, it sells advertising space on online dating Website. The company was founded in 2003 and is based in Beijing, the People’s Republic of China.

Yahoo: http://finance.yahoo.com/q/pr?s=DATE

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